Coroflot’s Creative Employment

At a pivotal point in our creative career, of course starting out in the professional realm wouldn’t be as easy as it sounds; in general, everyone has to go through the same procedures when accepting a job offer. Those essential ingredients are: a crafted portfolio, a resume, and an interview to accommodate our talents.

I was browsing through Core77 channel and thought this seminar would be beneficial for students or recent grads to check out. It may not apply to what you do, but I think these people do give out a lot of good insights and tips to what the creative industry is expecting from a person.

Looking from left to right: Chelsea Vandiver (Ziba Design), Nick Oakley (Intel), Beth Sasseen (Nike), and Kirk James (Cinco Design); moderated by Carl Alviani (Coroflot.com).

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Old Spice Spots

Thought these ads tickle my senses in terms of their creativity and execution. I have never seen any commercials that’d be close to the level of quirkiness like these Old Spice ad campaigns. I love the fact that they’re so random, leaving us clueless of what’s going on, but still comprehending the ideas attached behind it. I’m sold with the overall branding direction; this is how a product should be advertised on television.

The following spot is called “The Man Your Man Could Smell Like.” It has been viewed 6.9 million times on YouTube. Ad agency Wieden + Kennedy should be proud for what they have accomplished. The spot is viral and direct.  It can be a bit too much for some people, hopefully not to women.

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Bruce Lee Nokia N96

Apparently, Bruce Lee been quite busy shooting a commercial on the side. This limited edition Nokia N96 model was released in China not too long ago. In addition to the phone it comes with a small miniature Bruce Lee toy, a sexy package design, and a black cover protection case with his autograph printed on it. Some ad agency created these two promo videos based on the actual footage that was captured from the Nokia N96o. Bruce Lee is fast and fearless, but the Nokia N960 has no problem of recording the action.

The first video is demonstrating Bruce Lee battling ping pong with his Nunchaku. No this is not fake nor special effects, everything is in real time. The Bruce Lee in this video is the only thing that’s fake, he’s just a look alike martial artist whose skills are inhuman.

The second video is demonstrating how Bruce Lee could also light a match with his fearsome Nunchaku. Try not to blink because this guy cannot miss anything when he hits it.

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Kasou Taishou TV Show

When it comes to performance art, it’s hard to believe how Japan has taken the concept further to create something that is incredibly entertaining on television. Kasou Taishou (Kinchan and Katori Shingo’s All Japan Costume Grand Prix) is a Japanese game show which encompasses a variety of solo artists and amateur groups to perform short skits live on stage. The show usually revolves around the idea of creating an illustion or faking cinematic special effects. It’s fun to view these performances; where at some points it leaves you without any clues how they could possibly put it together by using real people.

Based from Wikipedia, the technique is called stagehands (Kuroko) which serves the purpose as “running crew” and is often use in a traditional Kabuki theatre. They dress in black and move props, sets, or aiding in scene changes on stage.

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