Roku Women’s History Month Banner Ads

These banner ad designs were executed for Roku to promote a Women’s History Month campaign – ideally to emphasize female empowerment and stories. Some of these are recommended TV series and movies that Roku partnered with.

Conceptually, I needed the core design concepts to gracefully interpret these color meanings in all women:

– Purple to symbolize gender equality
– Black color strongly represents resilience
– Red color signifies passion, romance, and intense emotion
– Pink color presents empowerment, strength, and confidence

The final delivery of the design layout must accommodate a single-title and multi-title banner ad, along with a campaign tagline.